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Digital AdvertisingJuly 23, 2026 · 1 min read

Google Ads Bans Blurry Image Assets, Restricts Eligibility for New Accounts

Mehmet Kocabaş
Mehmet Kocabaşupdated: July 23, 2026
Google Ads Bans Blurry Image Assets, Restricts Eligibility for New Accounts

Google Ads is stepping up its quality control measures to improve the overall ad experience. The prohibition of blurry or low-quality image assets aims to ensure that advertisements are visually appealing and professional, thereby increasing user engagement and trust. This policy change encourages advertisers to invest in high-quality creative assets.

Furthermore, the restriction on account eligibility for accounts under 60 days old suggests a move to curb potential abuse and ensure a more stable advertising environment. Advertisers launching new campaigns should be aware of these updated criteria and plan their strategies accordingly to maintain compliance and campaign effectiveness.

What to do:

For Google Ads, ensure your visuals are sharp and high-quality. If starting a new account, factor in the 60-day eligibility period for campaign planning.

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